04 Events

p0p0. 21 century recycled- paper notebook

RedSquare Ventures today has announced finalization of consultancy project of a full-fledged assistance in development of a innovative consumer product – p0p0. RSV has assisted in marketing study, branding, product design and business planning. p0p0, a 21 century recycled-paper notebook caught RSV’s attention for its true and unambiguous simplicity, thus a potential to capture worldwide mass markets. “The feeling and simplicity of paper notes making will never be replaced by a technology advancements. It’s a part of human nature” – Mr. Popov, pOpO business co-founder.

The project wad delivered in close cooperation with mousegauss.com design agency. The agency has developed key creative concepts and optimized product for mass production.